6 Major Website Design and Development Mistakes to Avoid

A professional looking and functioning website is monumentally important for attracting new potential customers, establishing credibility, and creating strong client relationships. Your website is the digital face of your business and represents your brand and should help customers get to know your business. Having a poorly designed website can result in a loss of customers and business.

Great web design is a combination of form and function in a way that makes a website enjoyable, navigable, interesting, and usable. A website is not only a platform for customers to buy products and services you are selling, but it is also a way for visitors to learn more about the company and create a recall value. When creating your website, it is important to plan out your website, know its purpose, design it for the ultimate user experience, and avoid mistakes. This is one reason most people and companies will actually hire a company that is also experienced in branding services, to ensure their website looks, feels and functions well for an outstanding customer experience.

Let’s learn about some major website design and development mistakes that must be avoided:

1) Lack of Explicit Call to Action

Missing a call to action is one of the biggest mistakes that can be made while designing a website. It is said that a website without a call-to-action (CTA) is just like a road without traffic signs. It can be discouraging for site visitors if they don’t know where to look for the information, product or service they need. A call to action tells the site visitor to take specific actions, such as clicking on a button or taking a next step. Frustration due to poorly designed websites will make your site visitors leave your website immediately. So, don’t forget to include CTA on your website.
Lack Of Call To Action

2) Including Too Much or Too Little Information

Content is an important part of your website, especially for marketing purposes. Content is the way to tell site visitors about your business’s products or services. There should not be too much content or too little content. Your content will compel the audience to stay for a longer period of time if they find it interesting. Be sure to update your content on a regular basis. It’s important to regularly create quality content that includes your keywords to help increase your rankings.
Including Too Much or Too Little Information

3) Lack of Proper Contact Info

The lack of contact information is another major mistake that you want to avoid making while designing your website. The moment visitors decide to make a purchase or choose to engage in your services, it is crucial to make your contact information available and easy to find. Your “Contact Us” page should always be just one click away from the user and visible in the menu bar so that the user can contact you quickly and easily.
Lack Of Contact Info

4) Slow Loading Web Pages

No one, including you and I, wants to stay on a website that takes forever to load. If your website takes too long to load, site visitors will simply get frustrated and will leave your website. Speed is something that matters to both visitors and search engines. A slow website can make your site you lag behind your competitors. Your website needs to load quickly to gain better visibility on the web.
Slow Loading Page

5) Confusing Navigation

It is essential for a website visitor to find what they are looking for quickly and easily. Your website’s navigation pattern is vital for helping them find what they need. If your website navigation is well structured and carefully designed visitors will be able to find what they’re looking for and will continue to explore your site.

Confusing Navigation

6) Use of Irrelevant and Low-Quality Images

Images and graphics give a site visual excitement and breathe life into your design. Images can convey multiple thoughts quickly and easily without making the site visitor physically read a lot of text. Irrelevant images will mislead the site visitors and it might confuse them. So, choose your images wisely and avoid this mistake.

Conclusion

Use Of Irrelevant and Low Quality Images

A great website will create a great user experience. Web design mistakes can seriously result in bad user experiences, resulting in damage to your brand’s reputation, and more. With all the things to handle as a business owner, hire a professional web designer to create the best website for your business. They can ensure your website generates effective leads by providing optimal the user experience for customers. This is why it is worth the investment to use the best Website Design and Development service to create the best website for your brand. Contact Us for more information.

Symbicore is a full-service marketing agency located in Winnipeg, serving clients globally. We contribute to the growth of your business through smart strategy, targeted marketing, and creative ideas. 

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Art Director

Anna Kozlova
Minsk, Belarus

With in-depth and comprehensive experience in all aspects of design, both online and off, Anna heads our design department in delivering exceptional design-led communications, imagery, and iconography. Working quickly and iteratively, whilst keeping the focus on the end-user, she generates concepts and ideas that have meaning as well as purpose.

Founder & President

Donowan Fowke

Winnipeg, Canada

Chief Strategy Officer & Partner

Alan Boyd

Operations Director

Barindra Nath
Minsk, Belarus

Bari’s CV reads like a who’s who of international company experience, best-in-class business certifications and methodologies, and an all-round knowledge and experience of technology and processes, he would put us all to shame. With that he manages and maintains commitment and delivery across all departments and teams. So essentially for us, he’s our operations quarterback ensuring that all plays are in place, and everyone and everything gets to the end zone on-time, in-budget, and with sanity’s intact!

Marketing Specialist

Stanislav Dylenok

Minsk, Belarus

Work as digital marketing team-lead specialist for canadian clients in Symbicore’s team, providing strategic marketing for customers in fields of christian education, logistics, realty business, IT, and etc
I graduated from the IPM course (under the CIM program) “Marketing Professional” as the best in the group. I also have a diploma in working with key employees of client firms (Up & Up course). At the moment I am undergoing training in CIM on the specialty “Digital marketing Strategy”

Senior Developer

Andrey Mikhaltsov
Minsk, Belarus

As Senior Developer, Andrey leads our development department, and when not coding and testing himself, he oversees the work of the development team in delivering robust, efficient, and secure solutions that deliver real value for clients and company. Specializing in PHP but always with an inquisitive and learning eye on other languages and frameworks, Andrey looks to expand the horizons of what’s possible with code, so that our customers can be sure they’re ahead of the game, and in front of audiences everywhere – online, on mobile and in-cloud.

Developer

Inna Gutsaliuk
Minsk, Belarus

Specializing in WordPress, Inna codes and develops websites of increasing complexity with inherent simplicity. Not only to ensure our clients have the most effective and functional presence online, but their customers have the best user-centric experience possible, Inna works with a can-do attitude and a will-do work ethic.

SEO specialist

Gary Singh

Gary is responsible for managing Organic SEO campaigns for all the projects. That includes strategic planning and implementation of various optimization techniques on client sites to increase their online organic traffic. He has strong command in Organic SEO for Google, Online Reputation Management and Technical audits for website performance.

UI/UX Designer

Olivia Akulich
Minsk, Belarus

Olivia specializes in UX/UI design to deliver online customer experiences and user journeys that are innovative as well as intuitive. With an emphasis on style complimented with functionality, Olivia designs to ensure everything not only looks good, but importantly, works well – essential for creating value for clients and their customers alike.

QA Specialist

Aleksey Ermak

Minsk, Belarus

Aleksey is a quality assurance specialist whose activities are aimed at improving the software development process, preventing defects and identifying errors in the product.

Graphic Designer

Victoria Petrova

Minsk, Belarus

Victoria a graphic designer with more than 17 years of experience in the field of packaging design from concept to production and accompanying promotional products and printed materials (flyers, leaflets, brochures, booklets, catalogs, posters, banners). She also proficient in prepress, color separation layouts, supervision of the implementation of projects (print labels, packaging, tubes), rebranding and layout correction, elaboration of the elements of corporate identity (logo, business cards, letterheads, postcards, calendars), and others.

Project Manager

Diana Albakri

Minsk, Belarus

Diana is responsible for process and quality control, planning and prioritizing tasks on a daily basis to assure that we are meeting our deadlines and keeping our clients satisfied, as well as handling the internal and external communication.

Financial Business Analyst

Ulyana Grib

Minsk, Belarus

Marketing Specialist

Camille Aguila

Winnipeg, Canada

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