Sales and Strategies

Multichannel VS Omnichannel Marketing - The Key Differences!

Multichannel VS Omnichannel Marketing – The Key Differences!

Many businesses face the challenge of understanding customer insights when it comes to their customers’ behavior or sentiments. The truth is, it can be difficult to truly anticipate if and when a customer is going to make a purchase on their website via social media or direct visit their website, or some other means of getting to the purchase page. Fortunately, there are ways to better understand your customers’ behaviors. Today, now more than ever, it is critical that business owners know and understand their customers’ actions across various channels to increase their brand awareness.

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What Is Omnichannel Marketing and Why It Will Matter in 2021?

What Is Omnichannel Marketing and Why It Will Matter in 2021?

Do you know that the businesses that use omnichannel marketing best practices are getting extra benefits and report that they are getting up to 89% of their customers this way? Omnichannel marketing has created a big shift in both the marketing landscape and customer experience. With it, a business owner can increase its audience’s

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marketing management Winnipeg

Top 6 Branding Trends in 2018

Take note and incorporate into your 2018 strategy. In 2018, brands will be required to take a deeper dive into the data that they are collecting in order to fully understand their value proposition to the consumer. Authenticity and emotional connection will remain dominant themes but must be balanced with

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Edmonton web developer

How to Choose the Right Marketing Partner

How to choose the right marketing agency Choosing the right marketing partner is an important and often overwhelming decision for most small to mid-sized businesses. Once you have made the decision to hire an agency, what comes next? There are a few things to take into consideration. Groundwork Look for

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Regina branding

“Back to Basics” Branding Philosophy

By Sidney Evans The most effective brands on Earth are abundantly clear about “who they are” and obsessive in monitoring how consumers see them. Brand architects are often seen as magicians because of their ability to make the unknown known. The plethora of approaches in the marketplace rival Las Vegas

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