How color influences branding

Once more, Sidney Evans, leading expert in Branding & Communications, shares brand building concepts to delight us with the intricate emotional side of the brain and the impact color produces on perception. How to Effectively Use Color When Branding The utilization of color can be a very powerful tool in a brand’s armamentarium. That said, very few brands have effectively […]
Benefits of Externalizing Marketing Activities

More and more companies are looking outside their boundaries to fulfill a variety of business functions, including delegating their marketing activities to experienced consultants as a way to optimize costs and increase measurable outcomes from their marketing goals. Tactically speaking, the launch of a new brand, product or marketing campaign is critical to a firm’s […]
Plug & Play Marketing: Innovative. Customizable. Affordable.

“It´s not how big you are, it´s how big you play” – John Wooden So you´ve started your business, found some clients and enjoyed the first sweet taste of success, yet for some reason, business is not growing. You did everything right. Your clients are all satisfied. Still, no new clients have appeared to take […]
What does your brand say about your business?

4 Strategies of a Strong Corporate Brand Identity What is a corporate brand identity? Your corporate brand identity is more than a logo, a website, or a name. Your identity is the culmination of those thoughts and feelings that arise in the hearts and minds of your audience whenever they interact with your brand. It’s the […]
New App Launch Announced: Tupic, a blockbuster app for blockbuster fans

Tupic: A fast, innovative and user-friendly mobile app designed for blockbuster fans – giving them a way to create, manage and share movie watch-lists. Symbicore Inc. – June, 2015 – Symbicore is proud to announce the launch of Tupic, a mobile app that allows easy customization of watch lists for movies, available on the App Store […]
Website re-launch for sought-after development

CLAIRMONT, ALBERTA (May 14, 2015) – Today Westshield Developments Ltd. announced the website relaunch of their Northfield Landing residential project in Clairmont, Alberta. The redesigned site offers detailed information about all aspects of the family-based development, including the recent opening of sales for Phase 2, announced after strong demand left Phase 1 almost completely sold […]